Due Cucina Utilizes The PeopleLinx Platform to Accelerate Brand Awareness and Boost Catering Orders
Challenge:
Due Cucina, an authentic Italian pasta restaurant chain, faced the challenge of expanding its market presence rapidly while simultaneously boosting catering orders across its multiple locations. With the competitive landscape in the restaurant industry and the demand for catering services on the rise, Due Cucina needed a strategic and personal approach to engage with potential customers(Local businesses) effectively and drive new sales.
Solution:
Due Cucina turned to PeopleLinx, a leading outreach automation platform, to leverage its capabilities in accelerating brand awareness and generating new catering orders. By harnessing the power of personalized and targeted outreach, Due Cucina aimed to enhance its brand visibility, engage with potential customers, and ultimately drive revenue growth while using their current resources.
Implementation: Self-Service Platform Meets Full-Service Support
Training and Onboarding: PeopleLinx provided comprehensive training and onboarding sessions for Due Cucina's team to ensure they were equipped with the necessary skills and knowledge to effectively utilize the platform. This included guidance on outreach best practices, technical assistance, personalized coaching, and ongoing support to maximize success.
High Quality Prospect Data: PeopleLinx leveraged its extensive database of high-quality prospect data to identify and target potential customers with precision. By analyzing factors such as industry, location, and job title, Due Cucina was able to prioritize outreach efforts and connect with prospects most likely to convert into catering clients.
Targeted Outreach Campaigns: PeopleLinx helped design and implement targeted outreach campaigns tailored to reach corporate clients interested in catering services. Through personalized messages and tailored offerings, Due Cucina was able to establish meaningful relationships and showcase their value in the catering space effectively.
Analytics and Reporting: PeopleLinx provides comprehensive analytics and reporting to track the performance of outreach campaigns, measure engagement metrics, and identify areas for optimization. This data-driven approach allowed Due Cucina to refine its strategies and maximize ROI.
Results: An Automated Prospecting System at Scale
Increased Brand Visibility: Due Cucina experienced a significant boost in brand visibility and engagement with local businesses, leading to heightened awareness among its target audience.
Expanded Market Reach: By leveraging PeopleLinx's outreach capabilities and their custom prospect lists, Due Cucina successfully penetrated new markets and established connections with corporate clients.
Boosted Catering Orders: The strategic implementation of automated outreach techniques resulted in a notable increase in catering orders across Due Cucina's multiple locations, contributing to revenue growth and business expansion.
“PeopleLinx was extremely flexible and customizable, it was also easy to use. It really makes what would normally be a very tedious task, very easy.“
Filippo Fiori
President
Due' Cucina Italiana
If you’d like information on how PeopleLinx helps restaurants’s be more productive and successful, please get in touch. We’d love to hear from you.