PeopleLinx Appoints Trevor Breininger as Chief Experience Officer

Trevor will lead customer experience, success and operations, with a focus on strategic franchise accounts and the programs that support their growth.

PeopleLinx is pleased to announce the appointment of Trevor Breininger as Chief Experience Officer (CXO).

In this role, Trevor will oversee the overall customer experience, bringing customer success, operations and program execution into closer alignment. A central focus will be working with PeopleLinx’s strategic accounts, including franchise organizations representing some of the country’s largest restaurant brands, such as Little Caesars, Jersey Mike’s, Pizza Hut, Potbelly and McAlister’s Deli.

His mandate is straightforward: help our clients get more value from PeopleLinx, while strengthening the team and operations behind every engagement.

Supporting national brands through local connections

For franchise businesses, growth often starts with a local relationship: an introduction to an office manager, a conversation with a nearby school, or a connection with an organization planning its next catered event.

Creating those opportunities consistently across locations requires a clear strategy, thoughtful targeting, relevant messaging and reliable execution. It also requires a team that understands each client’s business and can adapt as its needs evolve.

Trevor will work closely with strategic accounts and the PeopleLinx team to strengthen programs that help franchise organizations grow catering sales, build local business relationships and pursue broader opportunities, including franchise development.

That work will connect each client’s goals with the people, processes and outreach programs needed to support them—from initial planning and onboarding through ongoing execution, reporting and improvement.

A proven leader taking on a broader role

Trevor joined PeopleLinx through the acquisition of Sales Generation earlier this fall. Since joining, he has established himself as a proven leader on the team, helping strengthen client relationships, align priorities and support the company’s growth.

His appointment as CXO builds on that contribution and gives him a broader mandate to shape how PeopleLinx serves its clients as the business scales.

Working across teams, Trevor will help improve communication, strengthen accountability and make successful practices more consistent across accounts. The goal is an experience in which clients understand the strategy, have confidence in execution and see a clear connection between their PeopleLinx programs and their business objectives.

Building our next stage of growth

At PeopleLinx, we believe authentic outreach begins with understanding people: our clients, their teams and the customers they want to reach.

Delivering on that belief takes alignment inside our own organization. The strategy we recommend, the audiences we target, the messages we develop and the volume of outreach we execute all need to support the same purpose: creating meaningful connections that help businesses grow.

Trevor’s appointment is an investment in that alignment—and in the experience our clients have at every stage of working with us.

We’re excited to see him take on this role and help lead our clients, our team and our operations into PeopleLinx’s next chapter.