I’m thrilled to announce that PeopleLinx now helps employees optimize profiles, build relevant networks and share curated content on LinkedIn…and Twitter!
PeopleLinx already helps employees use LinkedIn to drive brand awareness, create opportunities, and measure social ROI. Now we’re creating the same opportunity on Twitter.
Some people view Twitter as a purely personal or consumer phenomenon. That’s not really true anymore. Twitter crosses over between a member’s professional and personal lives. That’s why many of our Fortune 500 customers are looking to Twitter as another place to help employees market themselves and their brands on social.
PeopleLinx users can now draft and schedule Tweets directly from the PeopleLinx portal. Marketing departments can curate content for employees to share on Twitter, LinkedIn or both. By using PeopleLinx analytics, marketers can also analyze the results and fine-tune their strategies to match the right content and messaging with the right network.
With the same great user experience, helping employees manage profiles, networks and content sharing, companies will now be able to extend their reach on the B2B world’s most dominant social networks.
Want to learn more about how B2B marketers can leverage employee use of Twitter? Watch Cheryl Burgess, Twitter maven and co-author of The Social Employee, and PeopleLinx CMO Michael Idinopulos in our free webinar from Wednesday, March 19.