Blog

by Josh Druck
on March 4, 2014

[VIDEO] Why B2B Marketers Should Leverage Employee Use of Twitter

[UPDATE] If you missed the webinar, you can catch the video replay here:

WHEN: Wednesday, March 19th, 2014 1:00 – 2:00 p.m. EST

As the marketplace and workplace fuse together through social technologies, Twitter continues to gain momentum. From start-ups to global giants, organizations increasingly engage with the outside world and potential customers 140 characters at a time. In order to transform a business into a social business, companies need to develop more than a linear presence on Twitter.

Twitter may seem like a secret language to many, but with the right technologies and training, it’s one of the most powerful social tools, connecting and transforming brands in the digital bazaar.

Expecting employees to excel without proper training and tools is as crazy as sending soldiers into battle without weapons and supplies.

In this webinar, you’ll learn:

  • Why it’s important to empower your employees on Twitter
  • How to enhance brand awareness and drive traffic through Twitter
  • Best practices when creating a social business via Twitter networks
  • How to connect with B2B thought leaders and influencers on Twitter

This free webinar is a must-join for employers, employees, digital marketers and strategists, and leaders who want to transform their business into a successful social business.

Join us…

Cheryl (Keith) Burgess CEO & CMO - Blue Focus Marketing, Speaker, Author: The Social EmployeeMichael LinkedIn Headshot

Cheryl Burgess CEO & CMO Blue Focus Marketing, Author: The Social Employee @ckburgess

Michael Idinopulos CMO PeopleLinx @michaelido

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