Posted on Jan 31, 2012 | 0 comments
As social business marches towards becoming a $100 BILLION industry, companies are quickly realizing the need to adopt this new and innovative way of using social networking technologies for direct sales, recruiting, marketing, business intelligence, and compliance.
However, many large companies are faced with a glaring challenge: “how on earth can we roll out a unified social business strategy to thousands (maybe hundreds of thousands) of employees?”
At first glance, this certainly appears to be daunting task, but we are going to help you figure out what is real, what isn’t, and what the future holds for social business. Our goal is to simplify the process and allow you to make the best decision possible by knowing the ins and outs of social business.
Below you will find a simplified matrix (not a glitzy infographic – sorry)...
Posted on Jan 24, 2012 | 0 comments
Almost two years ago, LinkedIn founder Reid Hoffman and Twitter founder Biz Stone famously proclaimed the integration of the two sites as the perfect combination – like chocolate and peanut butter.
Ahem, well that has changed. LinkedIn announced last week a partial decoupling of the pair: they are removing the Tweets application from the home page. And some of us are a bit annoyed.
ZDnet cited low user rates as the reason behind the move.
This recent change, combined with the removal of the “Answers” application severely limits the value of the LinkedIn homepage. These were the two primary tools we used, and taught our clients to use, to make the LinkedIn homepage an integrated “dashboard” of real-time business intelligence.
When and all is said and done, I don’t think these two modifications are helping LinkedIn drive the...
Posted on Jan 17, 2012 | 0 comments
January 17, 2012 - PeopleLinx is excited to officially announce today that Richard Genzer will be joining the company full-time as Chief Operating Officer after serving in an advisory and consulting role over the last eight months.
Rick (aka Genzo) brings over 25 years of operations and technology expertise to PeopleLinx. His impressive track-record and resume includes but isn’t limited to positions as EVP and Chief Technology Officer at two successful Philadelphia’s technology start-ups, InteliHealth and Reality Online, which sold to Thompson Reuters. For the past twelve years, Rick has operated a successful management consulting practice where he advised over 30 clients, from large corporations to start-ups, in areas of due diligence, business strategy, project management, and software architecture.
Commenting on Rick’s new...
Posted on Jan 11, 2012 | 0 comments
PeopleLinx is excited to launch our search for 2012 summer interns! Interns will compete for the coveted, PeopleLinx “Intern of the Year” award.
“Working at PeopleLinx was awesome! Everyone is fun to work with and made sure I had the best experience possible.” – Trina Kadakia, winner of the 2011 “Intern of the Year” award at PeopleLinx.
Check out the opportunities here. If you think you have what it takes, we look forward to hearing from...
Posted on Jan 4, 2012 | 0 comments
“Lead me, follow me, or get out of my way.”
– General George S. Patton
General George Smith Patton Jr. is arguably one of the greatest American military leaders of our time. No one would question his leadership or influence.
Which of course makes me think: what would his Klout score be? How influential would he be as a blogger?
Considering he never had access to either of these mediums the obvious answers are: ZERO and NOT VERY. But if he did – how would he have faired? I don’t think the answer is actually very straight forward.
As online leadership converges with real-world leadership, three trends emerge:
1. Traditional or conventional “leaders” (those who were considered leaders BEFORE social media) who are struggling to transition their real-world leadership skills online. This seems to be especially true for leaders...
Posted on Dec 27, 2011 | 0 comments
[You]
I wanna be a Bloginaire so freaking bad
Tweeting about a life I wish I had
Uhhhh, I wanna be the most influential blogger you have ever seen
With a Klout score that rivals Guy or Chris Brog-een
[Chorus]
Oh every time I click my keys
I see my retweets in shining lights
A different follower and comment every night oh oh ohhhhhh oh yeah
I swear all my soon-to-be tweeps better prepare
Oh oooh oh oooh for when I’m a Bloginaire
Oh oooh oh oooh for when I’m a Bloginaire
Just having a little fun winding down 2011 here at PeopleLinx – have a safe and happy New Year everyone! Maybe next week we will redo Bruno’s “Lazy Song” as the Lazy (Entrepreneur) Song…...
Posted on Dec 20, 2011 | 0 comments
First – Merry Christmas and Happy Holidays! As many of us begin checking out of work mode and “checking in” to our slippers and family time, we at PeopleLinx wanted to share a few social media best practices for holidays.
#1 DO NOT status update or announce your travel plans
While “checking in” to your destination and status updating travel plans has become commonplace, it can put you, your family and your home at risk. What better way to tell the world your house is empty? Not a good idea.
#2 Make a Social New Year’s Resolution
Everyone has something they can improve on. Whether you’re spending too much time on Facebook, Tweeting your sex life or letting every Joe Shmoe into your LinkedIn network, we can all do something better. So toss that on the list.
#3 Share and spread the Holiday spirit
Donate to a...
Posted on Dec 13, 2011 | 0 comments
PeopleLinx is moving into new digs at 1835 Market Street in Philadelphia on Thursday!
The new space has awesome views of the Philadelphia skyline and the Delaware River.
Now that our furniture is all assembled (you’re welcome, everyone…), we simply have to get our phone and internet setup Thursday and we can move in. So, if you see us lugging boxes down Market Street, we are not laid off workers – we are just finishing up the last details of an exciting move for PeopleLinx.
We will be finishing up the move in on Thursday, Dec. 15th. Feel free to stop by the new place and check us out starting Friday, Dec. 16th!
All the info you need is: 1835 Market Street, Suite 2705! Looking forward to sharing this exciting time at PeopleLinx with everyone and please do stop by!
Posted on Dec 6, 2011 | 2 comments
Try to wrap your head around this scenario: you are at a trade show and you’ve just met a new prospect. The first thing you say to them is:
“Let me tell you how great I am…”
You would never do that right?
Unfortunately, you are doing exactly that on the web. All over it, all the time. Talking about yourself and polluting the once pristine web with your me-me-me content.
It isn’t your fault, the algorithms and “gurus” of the social web are encouraging you to do so. And the worst part is that your key stroke emissions are making it harder and harder for people like me (your key constituency of customers and prospects, etc) to find content of value.
Still don’t think you’re doing this? Go double check – you may not realize how you or your employees are showing up....
Posted on Nov 29, 2011 | 0 comments
Recent headlines have us pumped up at PeopleLinx. We heard last week through the “webvine” that SAP is in talks to buy social business collaboration company Jive Software.
Not long ago, Morgan Stanley invested $7 million in a leading social compliance company called SocialWare.
In terms of validation, both Morgan Stanley and SAP decided to invest and acquire these companies AFTER using them as vendor / suppliers… how legit is that?
The Jive deal is really significant because it comes only months after it filed for a $100 million IPO, which many are now valuing closer to $1 billion. Hopefully Jive won’t pull a Groupon (Note to Jive CEO Tony Zingale: take the money)
You can “follow” the social media buying spree on the acquisitions page of the popular social media blog: Social Networking Watch. If you click through you...
