This is the second in a series of the social web’s Hidden Gems and today we’re covering a service called Twellow.
This is a very useful FREE application, especially if you or a client is just getting started on Twitter. Twellow can help you identify targeted people to follow, either by industry category, interest, or geographical location. it’s like the Yellow pages for Twitter … hence the name “Twellow.”
You can log-in to Twellow using your Twitter ID and password. You’ll want to do this right at the start because it allows you to follow new people directly from this application. Inexplicably, the log-in button is very difficult to see, stashed in the upper right-hand corner of the site.
The front page of Twellow provides lists and lists of Twitter users categorized by every occupation, interest and industry imaginable. Have fun finding people who share your interests, or who you think you can learn something from.
Here’s an important hint — Twellow lists people in each category by order of the people with the most followers. Think about your purpose. If you are trying to get these people to follow you, connecting with “rockstars” may not be the best option. Go down the list until you find people with less than 5,000 followers. They are more likely to follow you back … if that’s your goal. If you are connecting to learn, go ahead and follow anybody who interests you! Learning and sharing information is what this is all about!
Twellow has another important feature called “Twellowhood” that allows you to identify and follow users by geographic region. Right now the number of countries available is limited, but they say they have an intent to expand.
To use this for the U.S., for example, click on the country and then the state. A list of available cities pops up. This is an invaluable tool if you are trying to connect with people in a limited geographic area.
Finally, don’t be forget to add yourself to the Twellow directory. Be selective — you can only add your name to a total of 10 categories.
What apps have you found useful when getting started on Twitter?
Others in this series: Hidden Gems of LinkedIn
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